Organizing 101
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How to Mobilize and Organize
Trainer: Sara El-Amine Explore how organizing will allow us to better mobilize in the future and dive into the components of successful issue-based and electoral campaigns, focusing on the importance of the people involved in those efforts.
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Public Narrative
Learn the fundamentals of telling your story of self, from trainer Marshall Ganz. Understand why public narrative is key to being a leader who can create and maintain action-oriented relationships, develop organizing strategies, and communicate authentically with voters.
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How to Build Relationships
Leadership involves helping others achieve purpose through relationship-building. Learn how to identify other leaders through one on one conversations, build capacity within groups, and achieve effective action over time.
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How to Make Volunteer Calls
Struggling to bring in new volunteers and retain the ones you have? Learn the three types of calls that are essential for every organizer and community leader: volunteer calls, confirmation calls, and recommit calls.
Team Building
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How to Build a Team
Explore how individuals can discover their ability to lead. Learn the types of leadership and organizing structures, painting a picture for a successful team dynamic, and gain a toolkit for how individuals across the world can launch their own teams.
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Theory of Change
Prepare to launch a winning strategy, with theory of change and power-mapping frameworks. With trainer Jessie Ulibarri, learn how to achieve political change through problem analysis, identification of solutions, and assessment of political landscape.
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Strategic Planning
Learn the steps of political strategy design, from creating organizational goals and mapping out allies and opponents, to figuring out which methods constituent groups can best use to make their power felt.
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How to Coach Public Narrative
When it comes to coaching Public Narrative, it’s easy to fall into traps like avoiding critique or talking rather than listening. Take a look at the following coaching videos from Marshall Ganz’s Teaching Team, so you can help others tell their story.
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How to Hold a House Meeting
Everything you need to know to plan and hold a house meeting. Kate Catherall, co-founder of the Arena, teaches us why we hold house meetings, how to use house meetings as an organizing tool, and what actually happens at a successful house meeting.
Contacting Voters
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How to Knock on Doors: Persuasion Canvass
Learn how to have a persuasive conversation at the door with former Obama and Clinton staffer Jason Gray. We'll provide you key tips and give you a proven framework to use.
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How to Knock on Doors: Commit to Action Canvass
Jason Gray will teach you the tricks and best practices of how to knock on doors in order to commit someone to an action - whether you want them to sign a petition, register to vote or turn out to vote, this training will help.
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How to Launch a Canvass
Canvassing is one of the most effective methods we can use when talking to voters. This training will help any organizer or volunteer who wants to learn how to prepare and execute a canvass launch event.
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How to Register Voters
Everyone knows how important voter registration is. This training will explain the rules of voter registration, how to reach and have a conversation with unregistered voters, and general best practices.
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The Power of Texting
Texting is quickly becoming one of the most used tactics. Learn how to use text messaging to support a campaign or cause you care about by understanding the steps involved to make an effective texting program.
Building Movements
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How to Communicate Your Values
By using history and teaching the tools of value-based communication, Tim McCarthy will help you explore how to develop a compelling frame and narrative for initiating meaningful conversations that build bridges and connect people.
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How to Sustain the Resistance
The best movements are built from aligned impacts and goals, and based on tangible metrics. Michael Blake will help you learn how to build coalitions using the unique expertise of many individuals and sustain movements over long periods of time.
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How to Have Engaging Conversations
Professor Tim McCarthy will help you learn how to engage in productive and joyful conversations while improving the quality of your listening and increasing the effectiveness of your message.
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Radical Listening and Deep Canvassing
This training will break down two essential ways to implement listening in order to make movement building supported, sustainable, and effective. Learn how to develop listening partnerships and how to deep canvassing.
Resistance School @ Berkeley
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Communicating Across Difference
By drawing from his own experiences and knowledge, the legendary Robert Reich teaches us how to communicate effectively and convincingly with audiences that might not share the same values.
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Strategic Messaging and Metaphors
Anat Shenker-Orosio will focus on concrete skills to build strategic messaging by using framing and metaphors to activate your base, persuade the persuadables, and minimize the impact of those who will never agree.
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Transforming Resistance into a Social Movement
Saru helps people and groups situate their individual work within broader social movement theory, and think about how to make transformative change by building coalitions across organizations, issues, and sectors.
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How to Defeat Dog Whistle Politics
Professor López details a method of fusing race and class to combat Dog Whistle Politics and teaches us to identify racially coded political rhetoric and build response messaging which fuses arguments of race and class to unite, rather than divide.